FW-ism :- plain old everyday phrases/colloquialisms that we happen to like or use often.
You may have noticed our website has recently undergone a bit of change. Having grown over the last few years, we realised our previous site didn’t quite portray ‘us’ - whether that was the full breadth of our services, or our values or vibe. So we pulled up our sleeves and got to work, throwing a proverbial fresh coat of paint on the whole wagon. We’re proud that our new web presence speaks to what FW is all about.
When you visit, you’ll notice that peppered about the website are some phrases that might leave you scratching your head wondering what they mean. Phrases such as ‘We know our onions’ and ‘FWIW’. We’ve dubbed these ‘FW-isms’.
So of course, we wanted to have some fun bringing these FW-isms to life. Watch our videos to find out what they mean - or scroll below.
FW-ism definitions:
‘know one's onions’
[INFORMAL] be very knowledgeable about something.
"When it comes to Social Credit, Frederica really knows her onions" OR "You need video production, you say? - FW really know their onions.”
‘FWIW’
[Internet slang or text messaging] Acronym - “for what it's worth”.
To spot some more FW-isms, head to our newly painted website.